Flav wrote on Nov 5
th, 2013 at 2:58am:
NWO is hemorrhaging them faster... The only thing I keep doing at NWO is the crafting... because they made a relatively nice crafting system... and for that I don't even have to log into the game.
Yeah NWO has a high turnover, but they have the recruitment to keep up with it. DDO doesn't have that luxury. I'm not saying DDO will fold this year and NWO flourish for years to come, but the churning is hurting DDO a lot more than it's hurting NWO.
The thing is, NWO is decent for casual players. It sucks for people who want to learn a complex rule set and figure out high yield paths, but with the constant changes so does DDO for all but the fastest players. DDO is painting themselves into a corner where their customer base is people who want the complexity AND can level fast enough to keep ahead of the constant changes.
That "AND" makes for a small intersection of 2 already modest player bases.
There is a lot DDO could learn from Neverwinter, though unfortunately even what they try to learn they corrupt.
Neverwinter has a fantastic crafting system. Not a ton of "end game" to it, but it's more addictive than Farmville on your phone. DDO has more than a dozen crafting systems, none of which are compatible with each other, and most of which produce irrelevant trash.
Neverwinter gives characters a ton of free storage for crafting ingredients, and they are transferable between characters. DDO makes you buy storage, which is buggy and bound to character, and it's the source of constant exploits.
NWO has a web interface that works on my iPad, and I can mail, auction, and craft there. DDO killed their web interface, and even at it's (admittedly sickly) peak it couldn't handle mail, crafting, or auction.
NWO has 3 currencies, and switching between them isn't too difficult. DDO has serious currency problems and conversion, for the most part, isn't possible. Even the attempt to reduce the number of currencies (Tokens to Commendations) was screwed up by making them BtC and required in stacks too large to fit in the bags you have to buy. It's not like Turbine couldn't figure out account wide currency, they do it with Astral Shards. They could easily have made Commendations work the same way.
I hate the 4.0 rule set, but I can log in on any given night and have a high probability of finding at least one guild mate. And we haven't done a guild run on DDO in months, but usually have at least one a week in NWO. Even if nobody's on, I can find a 20 minute adventure regardless of what level I am. I play MMOs to socialize with my friends, and for nearly all my friends DDO died earlier this year.
It kills me to see Cryptic take their 4.0 lemons and make a drinkable, if somewhat bland and saccharine, lemonade, while Turbine takes their 3.5 Cabernet Sauvignon grapes and makes vinegar.
I can't decide if I hope Hasbro lets Turbine keep the license in 2015, or if I hope they give it to another company and let them have a try - "... a game with 8 bit graphics based on d20 could steal your whole player base ..."